Mistakes Blogger Makes Archives - Mubin's Manual- Blogging Guide

Click-Through Rate

mubinansari — Mon, 01 Jun 2020 16:57:05 +0000

As a blogger, my concern was to ensure I create unique content and acquire a new audience. Since I own a domain I registered in the search console and after reviewing the results, I came to know about the Click-Through rate. If you are an entrepreneur or blogger you need to check out if you are blogging the right way and familiar with the terms such as SEO, Web 2.0 or Backlinks, Guest Posting, Page Speed, and of course Click-Through Rate.

Discloser: Some of the links below are affiliate links, and at no additional cost to you. I will earn a small commission if you decide to make a purchase. Please understand that I have experience with all of these companies, and I recommend them because they are extremely helpful when starting a blog. Plus, by using my affiliate links, you are helping me keep this blog up and running. And would like to thank you for that.https://amzn.to/41N1Ria

What is Click-Through Rate?

In Digital Marketing, CTR stands for click-through rate: a metric that measures the number of clicks advertisers receive on their ads per number of impressions. Achieving a high CTR is essential to your PPC success because it directly affects both your Quality Score and how much you pay every time someone clicks your search ad. Are your click-through rates holding you back, or are they high enough? Also, try to avoid these mistakes while blogging.

(Total Clicks on post) / (Total Impressions) = Click Through Rate

Why Do Click-Through Rates Matter?

Click-through rate is important to your account because it directly effects your Quality Score. Generally the higher the CTR the more effective the marketing campaign has been at bringing people to a website. Click-Through Rate is the most commonly used term to describe the efficacy of an advert.

Google AdWords and other search marketing platforms offer pricing discounts for ads that offer high relevance (read: make searchers happy). One means for doing this is to offer higher Quality Scores to ads with high AdWords click-through rates:
1. High click-through rates lead to high-Quality Scores.
2. High-Quality Scores allow you to improve or maintain ad position for lower costs.
If you are advertising on relevant queries, achieving a high click-through rate means that you are driving the highest possible number of people to your offering.

Click-Through Rates vary from campaign to campaign, and even from keyword to keyword. Everything involved in the way your ad is displayed plays a part, from your ad copy to the ad’s ranking on the results page

How to Boost your Click-Through Rate?

Click on the below image to check the competition keyword to understand it in a better way.

You can try SEMrush for keyword research for free in order to identify the right ad words for your campaign.

On SEMrush you will see the complete details of each website and keywords, and their ad spent. Then all you have to do is, use that keywords or queries and use them in your Title & Description. Your title should be at the top and the description is a small explanation about the topic. By this description, the user will have an idea about your post.

When you put the desired keyword selected from SEMrush, more user will likely to click on them, which can hike your Click Through Rate. Apart from this try to add a catchy tagline. When you add such a catchy tag, more people are likely to click on them, which will surely boost your Click Through Rate.

This post is grammatically corrected by Grammarly. You can download it for free here .

mubinansari

Mubin Ansari is a Digital Marketing and CMS specialist, who holds a Bachelor’s degree in Chemical Engineering. He graduated from Pune University in May 2013 with distinction. Certified Digital Marketing and Doctorate in Management Studies. Marketing mind, ambitious, exploring the world. He enjoys cooking, microblogging, teaching, and learning new skills. Whenever he is not blogging you can find him exploring the world with his amazing family.

The post Click-Through Rate appeared first on Mubin's Manual- Blogging Guide.

When Blogging is Boring

mubinansari — Sun, 24 May 2020 06:31:32 +0000

We all have those days when blogging is boring . When we have zero energy and drive. When we feel drained or sick or tired or all of the above. However we know that keeping your blog updated is one of the most important factors of having a successful blog. So, how do we stay productive even when the idea of blogging seems boring?

Here are some helpful tips:

Write like you talk

One of the things I love about blogging is that it is such a natural form of writing. Unlike my high school and college classes there is no one grading your writing and counting off for missed commas, run on sentences or telling you to have one inch margins. In a blog you can really write the way you speak, which some writers seem to forget. If you blog has become one long infomercial or you feel like a robot in training, spice it up a bit. Add some dialogue. Tell a funny story. Be a human being. By writing more naturally you can show readers that there is a person behind all those words. That you have a life and dreams and goals just like they do. By writing naturally you can also enjoy your writing a lot more and relax a little. If you are really struggling then do what I have to sometimes. Read the blog to know more about the vitality of accounting data entry services in the accounting world. Record yourself saying whatever it is you want to write and then listen to it and type it up. Voila. Easy. After all, everyone can talk!

Have fun with it

Blogging is all about passion. If you have lost your then find it again! Make your blog fun again by coming up with something different to write about. Maybe you are passionate about another topic right now. It is okay for your blog to get off-topic once in a while. Even the best blogs have an ‘uncategorized’ section. The thing is to get back your joy in blogging. People know when you are just dialing it in. Do not be that blogger. Instead find your passion and make blogging fun again. Talk about toys you liked when you were a kid, bands you loved as a teen, fishing or gardening, or whatever it is you do as a hobby. Make blogging a part of what you enjoy and you will enjoy blogging more too. You can recheck your posts and optimize it for improving page speed.

Stretch your topic

Some topics seem like the same old thing day in and day out. The thing is readers feel that way about it too. Maybe you have a blog about cars. You talk about car problems and car parts and it all just looks the same. Bring life back into your blog by stretching your topic. If you talk about cars then write a post about supermodels that started off on car ads or car designs that never worked or go even further out and talk about space travel and how cars influenced it and vice versa. The idea is to find something that is marginally related to your blog topic but that can be fun for you to write and readers to read. You write about how you made money online using affiliate marketing.

Talk to someone

Look, let’s be honest here. I like to talk. Wow, no shocker. However when I write I forget that about myself. I forget what it is like to communicate with someone one on one rather than the masses as a whole. Then someone will come into my office and wake me up, so to speak. My best writing is usually done after a gabfest with friends or family where I express my frustration at blogging. We get to talking about my blog topic and then I am off again, filled with the same passion as before. But I also get their insight into the topics. What they know and do not know. What they are interested in reading about. All these ideas are new to me, so I think getting out of your own head once in a while is a valuable way to be a better blogger.You can find me on Instagram

Gifts

Gifting would be a great gesture to improve your relationships. Due to Covid-19 everyone is stuck at home and they cant help it. We have to stay home and fight this pandemic together. The best thing we could do is show gratitude. Below is the link for gifting your loved ones. Consider this lock down as a second chance. Second chance for humanity and rejuvenate yourself.

Use multimedia

If you are really stuck and have zero desire to write at all, you can do what I have done on occasion. I use multimedia to fill in the gaps. Let’s say I am having a bad day and can’t seem to get anything written. Instead of writing the whole day off as a failure I find an image, video, info graphic or whatever to post that day. A sentence or two to explain how it fits with my blog or what I am going through is all it takes to have a post on my blog in no time flat. If you are a creative or artistic person you could even make your own video or info graphic.

Also do not forget to Maintain your website regularly.

Most laptops nowadays have a built-in webcam and microphone, so making a YouTube video is a breeze. If you have a designer’s mindset you can even tinker around with making an infographic or a cool image to post to your blog. It makes a welcome change from writing some of the time! One can learn about the importance of multimedia and Search Engine Marketing.

Get inspired

Like I said earlier I get inspired by talking to my friends and family. However there are many other places to find inspiration. Check out the competition for one. Blogs in your same niche often have good ideas that you can use, providing you put your own spin on things. Read the news and see if something new has happened or check out social media for great new ideas. Whatever people are talking about a lot is a sure hit on your blog if you post it quickly. Some things can even lead you to entirely new areas to cover on your blog, and Pinterest is a great source for images that are compelling and interesting to readers.

Do something different

Along with online inspiration you can find a lot of inspiration offline as well. Do something different in your real life to inspire your writing. Go see a theater production, visit an ethnic restaurant, and hang out in a different part of town. Check out a museum or art gallery. New experiences means new ideas which mean more to write on. Even if you just go for a walk somewhere new the chances are you will run into something you have never seen or experienced before, and it might be something that you can include in your blog. Your brain needs more fuel than just food and sleep. It knees new things to keep it alive and active and up to the task of writing day in and day out.

Do an exchange

Okay, so maybe you feel like writing, just not on your blog’s topic. You do not want to post random stuff on your blog however. What can you do? Why not write an exchange? Guest posting, as it is also called, is a great way to write something new for another person’s blog. In exchange, they would also write something for your blog. If you are both on topic then everyone wins. It is a fun way to make friends in the blogging world and show other bloggers you appreciate all the work they have put into their blogs. You also get to exchange links, which helps to increase your blog’s ranks on search engines like Google. Altogether, an exchange is a great idea for bored bloggers.

These are just a few ways that you can make the most of your blog, even when you find it boring. Do not give in or give up. Instead, bring passion back to your blogging and do something new and fun with it! especially for bloggers, there are few affiliate programs that will require you to send fax online for verification, in such cases these websites will be very handy.

mubinansari

The post When Blogging is Boring appeared first on Mubin's Manual- Blogging Guide.

Top 10 Mistakes Bloggers should avoid

mubinansari — Sun, 03 May 2020 15:53:47 +0000

As a beginner, I had a lot of mistakes on my blog. The first mistake was default posts and plugins. Another mistake was the default site title. It’s very difficult for every new blogger to maintain their blogging journey mistakes free. So I decided to write about the top 10 Mistakes Bloggers should avoid.

Also, I recommend you to download Grammarly extension for free to check copy scores.

But you don’t need to worry Mubin’s Manual has done the hard part already. If you haven’t started blogging yet but curious to start a blog follow this post to avoid these top 10 mistakes. You can start a blog on WordPress easily by following simple steps mentioned in my post. I have seen a lot of people jump right in with little preparation and start churning away content with the little useful information that looks generic and boring to read. Content like that would get seen by a few people, and get your blog nowhere. And do not forget to add social media marketing to your daily routine.

List of Top 10 Mistakes Bloggers should avoid:

1.Niche selection

As niche selection is the first step of the blogging journey, it should be selected wisely. This is the most common mistake amateur blogger makes while choosing the niche. Many bloggers choose a niche based on the internet with zero knowledge about it. Soon they go out of content and cry for website traffic. Well, newbies can refer to Search Engine Optimization and Web 2.0: Backlinks for increasing traffic.

2.Wrong domain / Free domain

This mistake should be avoided by bloggers before promoting the content. Once your blog is launched it is ranked based on your content. If you change your domain later you need to promote your content to develop ranking again on Google server. So decide your domain accordingly and try to use a simple domain name. Free domain won’t help you much as a blogger so I suggest getting a proper domain name check here before its gone. Here are the Top 10 Reasons Why You Should Buy A Website.

3. Wrong Web Hosting

All your contents are uploaded on the hosting server, hence, it is very important to have powerful web hosting. You can check my blog to know more about Web Hosting. Free hosting or cheap servers provide very slow site speed and ultimately you lose a potential lead. Google crawlers never rank slow or less responsive sites. Slow site will affect you badly in terms of organic traffic. You can try Blue host for Webhosting at discounted rates in the below link.

4.Responsive theme

I was very fascinated about starting my blog and give it a stylish look with a professional touch. My selection was a coffee-based theme initially and couldn’t get the website speed as desired. I switched to multiple themes from WordPress but ended up to the current theme. Theme plays a vital role in responsiveness and selecting the wrong theme would disappoint you and your users. Some themes might have cracked code or outdated plugins or maybe a wide range of java scripts which slows down your website. I suggest you to download ThemeIsle for mobile-friendly themes. You can check page speed optimization for responsiveness.

5.No Search Engine Optimization

Search engine optimization is a new term for the newbies. Do not worry I got it covered and you can download free SEO planner. SEO friendly content is very essential for a blog to rank on Google. There are many parameters that affect the SEO score. Beginner can emphasize on focus keywords to get a good ranking on the Google server.

6.No Keywords Research

Keywords research is very important for new bloggers. Google has number of websites on each keywords. As a new blogger you dont stand a chance on first page results because someone already did keywords research before you. You can use google keywords planner tool. Best key word planner in the market is SEMrush. It gives you detailed analysis of competition and ad campaigns.

Try SEMrush for free here .Keyword research is very important to improve your click through rate.

7.No Backlinks

Backlinks are very important for a website. You might have noticed I have linked Google in the above steps. Linking URL is nothing but backlinks. Google server reads the backlinks and shows results accordingly. Once again, no need to worry as I am here to help new bloggers. Checkout my backlink planner for your blog.

8.No shoutout on Social Media

As mentioned earlier once you are done, give a shout out to your blog. Starting a blog is like planting a tree. You need to improve your content and make it more attractive. I have covered this point and included this as a final step for starting a blog. Well beware, do it carefully as it will impact your AdSense Earning. You can check How To Boost AdSense Earning.

9.Copy past blogger

Copying the contents of others is not a mistake, its a crime. If you want others to take you seriously, you cannot copy others and you need to have your own ideas. The content you copy is already ranked on Google. Copying and writing is called Plagiarism. Plagiarism can be related to copying someone’s article and posting it into any blog. You are killing your site by plagiarism.

10.No Guest post

New bloggers are like tiny buds, they need to grow strong. In order to grow strong you need support. Guest posts will help you to increase your exposure. You are welcome for a guest post on my blogs, I can submit your website link. Feel free to submit the form for taking it forward.

PS. Below form is for Guest Post Request : ( comments section at bottom )

Submit a form.

Conclusion

These are most common mistakes bloggers should avoid. There could be many reasons but these are the top mistakes affecting your site. All these steps can be considered as steps for increasing traffic. More traffic means more exposure and good ranking.

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